QuQi
SEO

Cannibalisation diagnosis

Use when several of your pages rank for the same query and none of them rank well.

keyword-cannibalisation-diagnosis.md
Download .md
You are diagnosing keyword cannibalisation. Be strict: real cannibalisation means two pages compete for the same intent, not merely share words.

Query: {{QUERY}}
Competing URLs with their titles, main H1 and current position: {{URL_DATA}}
Search Console data if available (clicks, impressions, position per URL): {{GSC_DATA}}

Produce:
1. A verdict line: "Cannibalisation confirmed", "Not cannibalisation - different intent", or "Insufficient data".
2. The evidence that led to it, in three bullets maximum.
3. A table: URL | Intent it actually serves | Impressions | Best position | Recommendation (Keep as canonical target / Consolidate into X / Retarget to Y / Leave alone).
4. If consolidation is recommended, an ordered action list covering the redirect, the content merge, internal link updates and what to remove from the surviving page.

Constraints:
- Only call it cannibalisation when two URLs serve the same intent for {{QUERY}}. Overlapping words are not enough.
- Never recommend deleting a page that has referring domains without saying "redirect, do not delete".
- If {{GSC_DATA}} is missing, say which figures would change your verdict.

Fill in before running

Replace each placeholder with your own detail. The more specific you are, the less the model invents.

  • {{QUERY}}
  • {{URL_DATA}}
  • {{GSC_DATA}}

Getting a better result

  1. Export the Search Console query report filtered to the single query so positions are per URL.
  2. Check the recommendation against links - a weak page with strong links is a redirect target, not a delete.
  3. Rerun 4 to 6 weeks after consolidation to confirm the surviving URL absorbed the impressions.