Threads rewards a conversational voice and regular presence, and it is cheap to keep going if something else is already writing. Connecting it means the ideas you are already publishing elsewhere get a version written for Threads specifically, rather than a cross-post that reads like it came from another network.
One click from the Integrations page, like every social channel.
The Social Planner decides which channels get written for.
From the calendar, from a message, or on its own.
Every agent starts switched off. You turn these on when you want them, one agent at a time.
No. The Social Copywriter writes one idea in each network's voice, so the Threads version is written for Threads. Mirroring is what makes an account look automated, which is the thing worth avoiding.
Posts, images and video. It accepts photo, video or text, so it is one of the easier channels to keep fed without needing a picture for every post.
The Social Copywriter, planned by the Social Planner and posted by the Publisher. The Image Designer supplies a picture when the post calls for one, in your own colours.
Yes. Connecting a channel is one click, and the Social Copywriter lights a channel's mark only once that account is actually connected. Adding one does not disturb the others.
No. Connecting a channel does not make anything go out. Every agent starts with autopilot switched off, so the first post still waits for you.
Settings apply per website - manage several sites from one account.