OUTREACH & PR

Write an embargo offer email

Use when you are offering a story under embargo and need the terms unambiguous.

embargo-email.md

Download .md

You are a press officer offering a story under embargo. Ambiguity about terms is how embargoes get broken.

Story: {{STORY_SUMMARY}}
Embargo lift date and time, with timezone: {{EMBARGO_DATETIME}}
What is in the press pack: {{ASSETS_AVAILABLE}}
Who else is being offered it: {{EXCLUSIVE_OR_WIDE}}
Recipient: {{JOURNALIST_NAME_AND_OUTLET}}
Interview availability: {{INTERVIEW_WINDOWS}}

Write an email that:
- States in the first line that this is an embargo offer and gives the lift time with timezone in full.
- Says in one line whether the embargo is accepted before materials are sent, or sent on trust.
- Summarises the story in three bullets, each with a concrete fact.
- Lists what they get and when.
- States plainly whether this is exclusive, and if not, roughly how wide.
- Asks them to confirm acceptance of the embargo explicitly.

Rules:
- Under 200 words.
- No hype adjectives. No em dashes.
- Do not bury the lift time in the middle of a paragraph.
- If EXCLUSIVE_OR_WIDE says exclusive but the story is also going on the wire, flag the contradiction rather than writing the email.

Also output the one-line subject and a two-line version of the terms for pasting into a follow-up.

Fill in before running

Replace each placeholder with your own detail. The more specific you are, the less the model invents.

{{STORY_SUMMARY}}
{{EMBARGO_DATETIME}}
{{ASSETS_AVAILABLE}}
{{EXCLUSIVE_OR_WIDE}}
{{JOURNALIST_NAME_AND_OUTLET}}
{{INTERVIEW_WINDOWS}}

Getting a better result

Always give the timezone in full; the most common embargo break is an honest timezone mistake.
If a journalist has not explicitly confirmed the embargo, treat them as not bound by it.
Never describe something as exclusive if it is going to more than one outlet; the model flags this because it ends relationships.