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AI agents and automation

QuQi vs Gumloop: assemble the agents, or start with the crew

Gumloop is the wider tool: a builder where anyone at a company makes agents for any team, with hundreds of connectors, triggers and per-tool approvals. QuQi covers a single job, marketing one website, and starts on it at once: a weekly audit, page fixes you can undo, articles in your CMS, posts on nine networks and a picture for each post.

Choose Gumloop if
  • You want agents for sales, support and ops as well as marketing.
  • You want to build and tune each agent yourself, model by model.
  • You need organisation-wide controls, audit logs and SSO.
Choose QuQi if
  • You want the marketing done without designing any agents.
  • You want posts published daily, each with a picture in your brand.
  • You want a site audit and page fixes with an undo, built in.

Who does the work, step by step

One marketing week, job by job, with Gumloop agents and with QuQi.

01

Set up the work

With GumloopYou build the agents, connect Ahrefs, Search Console, a CMS and Buffer, write the skills and set the triggers.
With QuQiYou add the website; QuQi reads the business, writes a strategy and builds a brand kit without being asked.
02

Audit the site

With GumloopAn agent you build pulls Ahrefs, PageSpeed and Firecrawl data and applies the checks you give it.
With QuQiSEO Auditor crawls the site on Monday against 56 checks and ranks what to fix first.
03

Write and publish

With GumloopA content agent drafts to your brief, then a Webflow, Notion or Shopify connector can publish it.
With QuQiCopywriter researches the keyword, writes in your voice and publishes it on Monday and Thursday.
04

Make the visuals

With GumloopIts built-in image ability makes pictures from your prompt, and fal or Descript connectors add video.
With QuQiSocial Copywriter’s posts each carry a picture or carousel in your brand, and Video Producer cuts a short film every Friday.
05

Post to social

With GumloopIts social agent plans the calendar in Google Sheets, and a Buffer or X connector does the posting.
With QuQiSocial Copywriter posts on each connected network at 10:00, or holds each post for your approval.

QuQi vs Gumloop, feature by feature

What it does Gumloop QuQi
Articles and your website
Writes long-form SEO articles Partly A content agent drafts to the brief and voice skill you write Yes Researched, written in your voice, with pictures and internal links
Publishes them to your website by itself Partly Webflow, Notion, Shopify and Contentful connectors Yes WordPress, Shopify, Webflow, Ghost, Notion or a webhook; Wix as draftsEvery paid plan
Writes in your brand’s voice Partly A voice skill or Company Brain notes you write Yes Read from your website, with the words to use and avoid
SEO and AI search
Audits the site’s technical SEO Partly Built from Ahrefs, Search Console, PageSpeed and Firecrawl Yes A weekly audit of 56 checks
Puts page fixes live, with an undo Partly Through Webflow or Shopify connectors that can write Yes Titles, descriptions and schema, live through QuQi EdgeEvery paid plan
Keyword and backlink database to explore Partly Through Ahrefs, Semrush or DataForSEO connectors No It researches keywords for its own articles
Checks whether AI assistants recommend you Partly AI brand visibility data through the Ahrefs connector Yes ChatGPT, Gemini, Perplexity and Google’s AI Overviews, weekly
Earns backlinks Partly A backlink outreach template on Ahrefs or Semrush data Yes Traded with other QuQi websites and checked every dayFrom Growth up
Social media
Writes social posts Partly Its social agent plans ideas and hooks in Google Sheets Yes Worded for each channel, with a picture or video
Posts to your social channels Partly Through the Buffer or X connector; its social agent plans only Yes Instagram, Facebook, LinkedIn, TikTok, Threads, Pinterest, X, Google Business, YouTubeEvery paid plan
Social analytics and reports Yes Its social agent ranks Instagram and TikTok posts No
Pictures and video
Makes on-brand pictures and carousels Partly Built-in image generation; brand rules are yours to write Yes In your website’s fonts, logo and colours
Makes short videos Partly Through the fal and Descript connectors Yes With a voice, music and your own products
How the work happens
Works on a calendar without being asked Yes Schedules down to every minute, app events and webhooks Yes Each teammate has its own days and times
Asks before anything goes live Partly Set per connector or tool; the default is Always allow Yes Articles, posts and page fixes each have a switch
Answers any question, on any subject Yes Agents for any team, with 35+ models Partly Its chat is about your website and its marketing
Seats for a team Yes Unlimited seats and teams on Pro Yes Owner, admin, editor and viewer roles
API Yes REST API, SDKs, a CLI and an MCP server Yes REST API, webhooks and an MCP server

QuQi’s column is for a paid plan. The free plan audits and analyses the website, and publishing starts on a paid plan.

Gumloop’s details were checked on October 18, 2026 on its own pages: gumloop.com/pricing, docs.gumloop.com/core-concepts/credits.md, docs.gumloop.com/core-concepts/human_in_the_loop.md, gumloop.com/use-cases/ai-social-media-agent, gumloop.com/use-cases/seo-automation . Plans and features change, so check there before you buy. Gumloop is a trademark of its owner; QuQi is not affiliated with it.

What each one costs

Gumloop prices per organisation: Pro has unlimited seats and a monthly credit allowance, and each run pays for model tokens, connector calls, compute minutes and an orchestration fee, with optional overage. Enterprise is quoted. QuQi prices per website, and one monthly balance of credits covers all the crew’s work, with unused plan credits carried over for a month.

Gumloop
ProUnlimited agents and seats, 20,000 credits a month
$37 a month
EnterpriseCustom credits that roll over, SSO, SCIM and audit logs
Custom pricing

A 14-day free trial · As listed on October 18, 2026 · Gumloop’s pricing page

QuQi
FreeAudits and analyses the website. Publishing starts on a paid plan.
Free
Starter300K credits a month for the whole crew
$29 a month per website$24.17 a month billed yearly
Growth800K credits a month for the whole crew
$79 a month per website$65.83 a month billed yearly
Scale2M credits a month for the whole crew
$199 a month per website$165.83 a month billed yearly

Billed per website. The whole crew shares the credits, and unused plan credits carry over for a month. See pricing

What it takes to cover the same jobsThe figure takes Gumloop Pro for the agents and adds the first paid plan of Buffer, Canva and Semrush, the kinds of tools those agents would post, design and research through.
Gumloop
Answers and drafts on request
$37 a month
Buffer
Schedules the social posts
$6 a month per channel
Canva
Designs the pictures
$18 a month
Semrush
SEO audits and keyword data
$139 a month
Together $200 a month
QuQi Starter $29 a month
QuQi Growth $79 a month
QuQi Scale $199 a month

Each tool at its first paid plan, billed monthly, as its own pricing page listed it when we checked. They are not the same products: the bars show what a set of tools costs, not that one replaces another feature for feature.

Where Gumloop is stronger

  • Breadth: agents for any team, with 35+ models, your own API keys and hundreds of connectors.
  • Control: approvals per connector or per tool, conditional rules written in CEL, and SOC 2 Type II and GDPR.
  • A real Chromium browser with saved logins the agent never sees, and a handoff to a person for a CAPTCHA or 2FA.
  • For builders: a published credit formula, a REST API, SDKs, a CLI and an MCP server.

Where QuQi is stronger

  • QuQi’s own crawler and 56 SEO checks, running from your first day.
  • Page fixes that wait for your OK by default, then go live through QuQi Edge and can be undone field by field.
  • Articles land in your CMS and posts reach nine networks through links you set up once in QuQi, with no scheduler in between.
  • Visuals from one producer: a picture or carousel per post and a Friday video, set in your own fonts and colours.

Using Gumloop and QuQi together

Let Gumloop keep the agents that work across your company, such as lead research, support triage and reporting, and let QuQi run the website’s weekly marketing: the audit, the articles, the daily posts and Friday’s video. Each stays on its own side, so no post is drafted twice.

Gumloop agents accept custom MCP servers, QuQi’s included. Linked that way, an agent could pull a site health check or queue a post, and QuQi previews each action and waits for you to confirm it.

Compare QuQi with similar tools

Viktor

An AI employee with its own cloud computer that lives in Slack and Microsoft Teams, shared by a whole team and paid in workspace credits.

Grok Bot

xAI’s named AI teammates that share a cloud computer, sign in to your tools and run routines, included in the upper X Subscription plans.

ChatGPT dots

Always-on agents inside ChatGPT, each with its own cloud computer, that take on ongoing responsibilities across your apps, for Pro, Business Premium and Enterprise users.

Claude

Anthropic’s AI collaborator for writing, research, code and editable documents, slides and designs, used by individuals, teams and developers.

OpenClaw

A free, open-source AI agent you host yourself, reached through your chat apps and extended with skills, for people who want full control.

Every comparison

QuQi vs Gumloop: common questions

Is QuQi cheaper than Gumloop?

They meter different things. Gumloop charges per organisation and then by what each run uses, from model tokens to compute minutes. QuQi bills each website separately, and the plan includes team seats and the crew’s monthly credits. The price tables above show both as listed today.

Can Gumloop be my AI marketing team?

Only once you build one. Its use-case pages include content, SEO and social media agents, each running on the connectors you choose. QuQi exists for one website’s marketing alone, with its teammates and their days already set.

Does Gumloop make images and videos?

Image generation is built in, with GPT-Image 2.5 as the default since September 2026, and connectors such as fal and Descript add video. The brand rules are yours to write. QuQi makes a picture or carousel with every post and a short video each week, styled with your site’s own fonts, logo and colours.

Does Gumloop ask before an agent acts?

It can. Each connector has an approval setting, from Always allow, the default, to Ask each time, Ask for writes and deletes, or Never allow, and rules can add conditions. In QuQi, page fixes are held for your approval from the start, and two more switches decide whether articles and posts wait too.

Can I use Gumloop and QuQi together?

Yes. Hand QuQi the website’s routine and keep Gumloop for agents across the rest of the business. A Gumloop agent can also reach QuQi through its MCP server, added as a custom server, and nothing it asks for runs without your confirmation.

Meet your crew

Add your website. QuQi reads it, puts the crew together, and the SEO Auditor starts the first audit.

See what the crew does in your industry