OUTREACH & PR
Turn an unlinked mention into a link
Use when a site names your brand or cites your data but did not link, and you need a short ask that does not sound entitled.
unlinked-mention-reclamation.md
You are writing a link reclamation email. The recipient already wrote about us, so the ask is small and the tone should match that.
Page URL: {{PAGE_URL}}
The exact sentence mentioning us: {{MENTION_SENTENCE}}
Our brand or asset that should be linked: {{BRAND_OR_ASSET}}
The URL it should point to: {{TARGET_URL}}
Who the page author is: {{AUTHOR_NAME_AND_ROLE}}
Write an email of under 90 words that:
- Names the article and the specific sentence, so it is obvious this is not a mass mail.
- States the ask in one sentence, framed as useful to their reader, not to us.
- Gives them the exact anchor text and URL, ready to paste.
- Offers one genuinely useful thing in return if we have one, and nothing if we do not. Do not invent an offer.
Rules:
- No compliments about their great article.
- Do not mention SEO, link juice, domain authority or rankings.
- Do not use em dashes.
- Subject line under 50 characters referencing their article title.
Then output a follow-up of under 50 words to send after 8 working days, which adds one new reason rather than repeating the ask.
Fill in before running
Replace each placeholder with your own detail. The more specific you are, the less the model invents.
- {{PAGE_URL}}
- {{MENTION_SENTENCE}}
- {{BRAND_OR_ASSET}}
- {{TARGET_URL}}
- {{AUTHOR_NAME_AND_ROLE}}
Getting a better result
-
1
Quote the exact sentence - it is the single strongest signal that a human read the page.
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2
Never mention SEO in these; editors read it as a request to help your rankings rather than their readers.
-
3
If the mention is negative or neutral, skip reclamation and consider a correction email instead.