AI SEARCH (GEO)

Write a definitional passage assistants will quote

Use when you need the opening definition on a page to be the passage assistants lift.

definitional-passage-writer.md

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You are writing the definitional passage for a page about {{TERM}}.

Audience: {{AUDIENCE}}
Our angle or point of difference: {{ANGLE}}
Things that are commonly confused with this term: {{CONFUSED_WITH}}

Produce four separate options. Each option must be:
- One paragraph, 45 to 70 words.
- Opening sentence of the form "X is ..." with no preamble and no throat-clearing.
- Includes the category the term belongs to, what distinguishes it within that category, and one concrete example.
- Understandable with zero prior context from the rest of the page.

After the four options, give a short table:
| Option | Strength | Weakness | Best used when |

Constraints:
- British spelling.
- No em dashes, no "in today's fast-paced world", no rhetorical questions, no "it is not just X, it is Y".
- Do not include our brand name in the definition itself.
- If a claim in a definition would need a source, mark it with [needs source] rather than inventing one.

Fill in before running

Replace each placeholder with your own detail. The more specific you are, the less the model invents.

{{TERM}}
{{AUDIENCE}}
{{ANGLE}}
{{CONFUSED_WITH}}

Getting a better result

Put the winning option in the first 100 words of the page, above any preamble.
Keep the same wording in your FAQ and meta description so the definition is reinforced.
Test the option by reading it aloud with no context; if you need the page to explain it, it fails.

Questions about this prompt

When is this better than the structured answer block?

When you are defining a term rather than answering a question. The answer block responds to a query someone typed. This produces the opening definition other people will repeat back to you. If a page does both, write the definition first, since the answer block often has to sit on top of it.

What do I need before running it?

The term, the audience, your angle, and a genuine list of things people confuse the term with. {{CONFUSED_WITH}} does most of the work, because a definition earns its place by ruling out the neighbouring concept. Without that list you get four fluent paragraphs that would fit any term in the category.

What comes back, and which part matters?

Four separate paragraphs of 45 to 70 words, each opening with the form X is, followed by a table of strengths, weaknesses and best use. Read the weakness column before the options. It usually shows that the version you liked on first reading assumes context a first-time reader does not have.

What is the mistake to avoid?

Editing the brand name back in once you have picked a winner. A definition that names you reads as positioning and gets paraphrased instead of quoted. The other costly habit is using one wording on the page and a different one in the FAQ and meta description, which hands assistants two rival definitions.