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Add your website

What QuQi reads from your site when you add it, and the four agents that start working before you have asked them to.

5 min read All plans

Adding a website is one field: its address. Everything else is worked out for you, and it starts the moment you save.

START HERE Give QuQi the address people actually visit — the live site, not a staging copy. It reads the real homepage, and it takes screenshots of it for your brand kit.

What happens on its own

You do not press anything. Four agents run: the Website Analyzer reads your site, and it queues the Growth Strategist, the Brand Kit and the crawl of the rest of your pages.

The Website Analyzer reads your homepage

It fills in your business details, who you are selling to, and the competitors it can identify.

It queues the Growth Strategist

Which writes two documents — your content strategy and your social strategy. Both are readable under Company.

It queues the Brand Kit

So a new site has colours, a voice and a style guide before its first picture or video is ever made.

It starts a full crawl of the site

Queued last on purpose: the crawl can run for up to twelve minutes, and your strategies and brand kit should not wait behind it. It happens once, on onboarding, so later work has your real pages to look at.

You read it back and correct it

It is a first draft of your business, not the last word. What you fix here is what every other agent works from.

What the Brand Kit takes

The Brand Kit always takes a fresh screenshot of your site — one mobile, one desktop — rather than reusing an old one. From those it writes your palette, your brand voice and the style guides that every generated image and video obeys.

When it finishes, its run reports back the palette it chose, the words your brand says, the words it never says, and whether it found a logo. If any of that is wrong, that is the thing to fix first.

If your site cannot be reached

The analysis stops and says so, with the status your site returned — for example HTTP 403 — Could not fetch website. That is usually a firewall, a password-protected staging site, or a bot blocker. Fix the access and run it again.

If the analysis works but one of the follow-ups cannot be started, the analysis still counts as done and you are told which part did not follow. You are not shown a failed run for work that mostly succeeded.

CAREFUL The full site crawl runs on onboarding, or if the site has never been crawled. Pressing Re-read my website later re-reads your details — it does not start the crawl again.

Before it has run

A brand-new website has no description until the analyzer has finished, and the dashboard says exactly that rather than showing an empty box. If you still see that line after a few minutes, open the agent and read its terminal.

Set your timezone

The timezone on your business details is the clock every scheduled run uses. An agent on autopilot runs at 9:00 in that timezone, so work lands in your morning rather than in the middle of your night. If it is not set, your country’s zone is used.

Adding a second site

You can run as many websites as you like from one account. Each one is analyzed on its own, has its own brand kit and strategies, its own connected channels and its own plan.

Business and brand

Correcting what the analyzer found, and why it matters downstream.

The dashboard

Reading the agent cards and knowing what is waiting for you.

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What QuQi is

Business and brand