# LocalBusiness schema plan

> Use when you need structured data for a location page and want the properties to match what is actually on the page.

## Fill in before running

- `{{BUSINESS_NAME}}`
- `{{BUSINESS_TYPE}}`
- `{{ADDRESS}}`
- `{{PHONE}}`
- `{{PAGE_URL}}`
- `{{HOURS}}`
- `{{OTHER_FACTS}}`
- `{{PAGE_CONTENT_SUMMARY}}`

## Prompt

```
Plan LocalBusiness structured data for one location page.

Business name: {{BUSINESS_NAME}}
Most specific business type that applies: {{BUSINESS_TYPE}}
Address: {{ADDRESS}}
Phone: {{PHONE}}
Page URL: {{PAGE_URL}}
Opening hours: {{HOURS}}
Other facts available (price range, payment methods, areas served, social profiles, geo coordinates, booking URL, department or branch relationships): {{OTHER_FACTS}}
What is visibly on the page: {{PAGE_CONTENT_SUMMARY}}

Produce:

1. A property table with columns: Property, Value to use, Source (given by me, or on the page), Required or recommended, Note.

2. The JSON-LD, ready to paste, using only values I supplied. Where a property would be valuable but I have not given the value, include it commented out in a list beneath the JSON rather than filling it with a guess.

3. A validation checklist of things to confirm before publishing, including whether each marked-up fact is visible on the page.

Rules:
- Choose the most specific type that genuinely fits and say why. Do not use a specific type as a guess.
- Do not include aggregateRating or review markup unless I supplied real review data, and say plainly that self-serving review markup on a business page is not eligible for rich results.
- Do not mark up anything not present on the page.
- Do not invent geo coordinates, opening hours or a price range.
- Keep the output ASCII.
```

## Getting a better result

- Match the phone number and address in the schema character for character to your Google Business Profile.
- The visible-on-page check is the one people skip and the one that causes manual actions.
- One correct LocalBusiness block per location page beats a sitewide block repeated everywhere.

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From the QuQi prompt library - https://www.quqi.io/prompts/local-business-schema-plan