# Featured snippet and PAA capture

> Use when you already rank on page one for a query and a rival owns the answer box above you.

## À remplir avant de lancer

- `{{QUERY_ROWS}}`
- `{{HOLDER_FORMAT}}`
- `{{PAGE_EXTRACTS}}`
- `{{EDITORIAL_RULES}}`

## Prompt

```
You are planning how to win SERP features on queries where we already rank on page one. You are not rewriting whole pages.

Query rows (query, our position, feature present, who holds it): {{QUERY_ROWS}}
How the current holder formats its answer: {{HOLDER_FORMAT}}
Our existing passage for each query, pasted verbatim: {{PAGE_EXTRACTS}}
Editorial and brand rules the rewrite must respect: {{EDITORIAL_RULES}}

Output one table: Query | Feature type (paragraph, list, table, video, People Also Ask) | Format the holder uses | Verdict on our passage (Right shape / Close / Wrong shape / No passage exists) | Rewritten passage | Where on the page it belongs.

Format rules for the rewrite: a paragraph answer runs 40 to 55 words and answers in the first sentence; a list answer runs 5 to 8 items with parallel phrasing; a table answer names its columns. Place the passage directly under a heading that matches the query wording.

Constraints:
- Drop any row in {{QUERY_ROWS}} where we sit outside the top ten, and say which rows were dropped.
- Do not put a figure, date or price into a rewrite unless it appears in {{PAGE_EXTRACTS}}.
- Where {{EDITORIAL_RULES}} conflicts with the winning format, say so and give the closest compliant version.
- If {{HOLDER_FORMAT}} is missing for a row, name the format you assumed and what you based it on.
- No introduction. Start with the table.
```

## Obtenir un meilleur résultat

- Paste the holder answer verbatim, since length and sentence one do most of the work.
- Keep the rewritten passage where the reader benefits too, not bolted on at the top of the page.
- Recheck after two weeks - features move back and forth far more than rankings do.

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Extrait de la bibliothèque de prompts QuQi - https://www.quqi.io/fr/prompts/serp-feature-capture-plan
